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Rogers, Geotab Team on Asset Tracking in Canada

Toronto-based Rogers Communications Canada Inc. on Feb. 24 reported partnering with Geotab to launch satellite-powered asset tracking for intermodal and other shipments.

Starting this spring, Rogers Business customers will be able to “seamlessly track critical assets like trailers, containers and equipment across the country, whether they’re connected to our 5G+ network or in areas where traditional cell coverage is not available,” Rogers Business President Tom Turner said.

GO Anywhere Plus hardware from Geotab, which has headquarters in Oakville, Ontario and Atlanta, Ga., will be powered by Rogers Satellite to extend the visibility of assets “where traditional cell coverage is not available, giving Rogers Business customers near real-time location of critical assets wherever they operate,” according to Rogers Communications Canada Inc.

Applications include fleet and asset tracking along remote highways and rail corridors, as well as powering automated sensors for sectors like forestry and mining.

Only 18% of Canada is covered by traditional wireless networks, the Canadian communications and entertainment company said. “Using low-earth orbit (LEO) satellites and Rogers national wireless spectrum, Rogers Satellite enables existing IoT devices to switch seamlessly between Rogers wireless network and satellite-to-mobile service, keeping IoT devices connected in some of the most remote regions of the country,” it explained.

“Working with Rogers and their coast-to-coast IoT satellite-to-mobile coverage allows us to deliver an asset tracking solution to Canadian businesses that performs where other cellular networks cannot,” Geotab CEO Neil Cawse said. “This partnership provides our customers with the visibility and confidence they need to manage their most important assets, regardless of where they operate.”

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